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I've tried to persuade our agencies'CFO to read 5 months ago, this Broken Windows article at the Harvard Business Review mag - with the purpose of telling him that the agency needed a "face lifting" in order to motivate the staff to be happier, more creative and more productive :)

re: the apostrophe, I think your just taking it a little seriously.

Maybe, but I know Neil would care, (http://wklondon.typepad.com/welcome_to_optimism/2005/06/apostrophe_cata.html) which is what makes him so damn good. And sometimes annoying.

I may have to check that book out.

And... its that attention to detail that makes you (and people in general!) worth employing!

"your" just taking it a little seriously???

I am also one that takes those things too seriously... and english isnĀ“t even my native language.

What's the opposite of a broken window? That little sticker on the till at Pret that says, "Sorry. We are legally obliged to charge VAT if you eat in. Nightmare." never fails to charm me a bit.

Apostrophes are our friends. The little chaps helps us to understand what's an abbreviation, what's a possessive, what's singular and what's plural. And evry time I see a misplaced apostrophe it jumps out and painfully pokes me in the eye. As you might imagine, I'm with you on this one, Russell. I'm hoping that Rob and Anthiny above were knowingly making errors to be amusing.

Yes!

You got it.

Well done :)

This is not being fussy. It's just plain wrong, along with 'their' and 'there', 'your' and 'you're' and my latest pet hate when people write 'of' instead of 'have' (should of etc.) I too have received literature from companies with the above mistakes, and I am immediately turned off using that company.

Much the same when I drove past a cafe-cum-caterer who can 'hand-taylor (sic) your menu'.

Thanks but no thanks. I could imagine the menus arriving full of errors. :D

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