1. Why didn't anyone ask the guy from Cranium what song they play when they lay people off?
2. Why was Dr Bob Deutsch applauded so roundly after he extended his 40 minutes to an hour? It seemed rather a rude thing to do, compared to his cuddly anthropologist schtick.
3. And in a related point. Why did people get so long to talk? TED's genius is the 18 minute time limit. If AAAA had kept everyone to less time maybe they could have squeezed in some more interesting/sparky speakers.
AAAA account planning conference
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I am always not sure if I missed something but I also think that Dr. Bob's message was basically "treat people like people and to understand them, remember that you are also people", and he could have said it in 20 min.
Posted by: fernanda | July 28, 2006 at 05:33 PM
Hi Russel,
Here are other things that struck me as odd: 4. why was Russel Davies not in the General Session ? 5. why were there so many potencially great breakout sessions happening at the same time (ie.: Liron Reznik in Planning for an Experience, R/GA on inspiring the creative hydra and Crispin`s culture vz consumer alltogethernow)? 6. why so little chocolate chip cookies in the cookie tray when it is known that 75% of the world population prefers this kind ? 7. why wouldn`t a planner not pack a jacket to heat-waved Miami Beach ? (yeah yeah - learn by freezing, embrace failure). 8. Why do they keep saying PEOPLE - NOT CONSUMERS ? Do you feel that somehow the planning crowd`s good sense is overly underestimated ? Hmm, mixed feelings about this year`s conference. I will definitely try TED next year. Actually, I just found out no more passes available - only 50 left for the chosen ones: any hints on how to be "blessed" ?
Posted by: Fernanda Flandoli | August 01, 2006 at 02:40 AM