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(Link to my interview is defunct, which is a shame because it's brilliant.)

This year’s One Show College Competition is about “A new way to think about the environment.” It will be interesting to see what ideas students develop as they tackle this issue. Here’s the pdf of the brief:

oops. sorry paul. now fixed.

Ben & Jerry's were of course doing the FMSG thang over 15 years ago, but get less press now as i) its not new news, ii) they have been taken over by Unilever. But, talking to their people, they do seem to have protected a lot of their core principles, and are even starting to change Unilever. More on them on this post from last week:


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