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Here's a little interview with Mr Tim Milne for anyone who wants some more explanation:

Sounds interesting. I've signed up.

Cheers Russell.

The Matter Box looks wicked! I requested one. Are you on Facebook?

Hi Russell, I'm a junior planner at small ad agency, trying to convince a very traditional client that the business landscape is constantly evolving and changing. I am attempting to do this by writing a think piece-esque list of everything that is new. i.e. new media opportunities, new distribution points, new trends. Given that you are king of all that is new, I wondered if you had any thoughts or would consider throwing this out there to see what others thought.sorry this isn't strictly relevant to the above post

Many thanks,

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