I had my stab a while ago, Craig's written it better.
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I had my stab a while ago, Craig's written it better.
July 24, 2014 | Permalink | TrackBack (0)
Naming is hard. That's true in computering and in new products.
But, wait, here's a whole new name-space land-grab opportunity - famous dead people with a thing everyone knows about them.
There's Kennedy (which is brilliant and plays off the 'everyone remembers where they were when Kennedy was shot' thing).
There's Hemmingway (which plays off the 'short, plain sentences' thing and which James has written about wisely).
There must be others. Baby Einstein comes to mind. And, er. There must be others.
I wonder what the Dickens app would do. Or the Seacole one. Or the Dickinson one (and who owns the Dickinson name-space, Emily or Bruce?*). Pocahontas. Thatcher. Armstrong. Banks. Clough.
This stuff is going to happen.
(*Though Bruce isn't dead. Which, in this instance, goes against him)
UPDATE: Phil has pointed out another one - Streisand.
July 23, 2014 | Permalink | TrackBack (0)
A little while ago I wrote a post called Activities Not Audiences. As is often the way, one of the fantastic user researchers at GDS has made the same point but more clearly, more precisely and with actual evidence. Damn, they're good.
July 23, 2014 | Permalink | TrackBack (0)
Many years ago Anne and I sat laughing hysterically in the car listening to this on some radio compilation. I've been idly looking for a copy ever since but had another go after it was on this fantastic Archive on 4. This is the funniest, most joyous bit of radio you will ever hear.
July 22, 2014 | Permalink | TrackBack (0)
Here's another thing that seems a little out of time - the dash of the Austin Maestro/Montego, which also featured an electronic voice. Something attempted in the early 80s, which would be pretty ambitious even now.
I once had a client who, as a junior marketing person, had worked on this. He told tales of standing in damp Solihull carparks trying to get the voice to actually work so they could demonstrate it to government ministers, so they could get more money to keep the company going.
But look at those graphics - a solid-state electronic dash clearly sharing an inspirational path with 2001 et al, but not in a science-fiction film, in a mass-produced car.
July 20, 2014 | Permalink | TrackBack (0)
July 18, 2014 | Permalink | TrackBack (0)
I talked at a 'customer experience' conference the other week. Tried to suggest that until large 'customer-centric' organisations stop making mistakes like this and this and this, they should probably back off with the innovation.
Despite not opting in for anything I've been bombarded with emails ever since - from dozens of people the conference organisers have sold my address to. This is the best one so far:
July 17, 2014 | Permalink | TrackBack (0)